BUSINESS ACADEMY FOR STARTING ENTREPRENEURS (BASE) WITH THE SUPPORT OF THE "AMERICA FOR BULGARIA"
The program in Plovdiv is unique in that it is geared towards training Ukrainians who have received temporary protection in Bulgaria due to war and want to start or expand their own business in the country where they live.
MISSION
– Affirmation of professional values, entrepreneurial spirit and innovative practices in business, civil society, education, science, culture and technology.
– Support for Ukrainian citizens who have found refuge in Bulgaria due to the war in Ukraine and are trying to integrate into Bulgarian society.
Who can take part in the program:
Ukrainian citizens over the age of 18: managers and specialists in small businesses, individual entrepreneurs, citizens who want to start their own business or work for a successful company, students in secondary vocational or higher education institutions, and school graduates.
Form and time required for training
Educational structure – in attendance. Classes are held free of charge.
8 study weeks: twice a week – Saturday and Sunday. Duration – 3 academic hours.
The classes will be held in the classrooms of the Second Home at the address: 106 Tsarigradsko Shose Blvd., 4019 Trakia, Plovdiv.
Curriculum
provides lectures and practical exercises, trainings on the following aspects:
– business modelling and analysis
– marketing
– legal aspects of business
– accounting and taxation
(details at the link: CURRICULUM)
The goal of BASE training
Academy trainees prepare and defend a business plan for their entrepreneurial idea. The business plan must adhere to a specific format outlined in the study guide provided to each Academy trainee.
Business plan protection
The business plans will be evaluated competitively by an independent and competent jury selected by representatives of the America for Bulgaria fund. The final will feature a public presentation and defence of the works by Academy listeners. The best business plans will win financial awards to use for their business growth.
Final document and award
A certificate from the Business Academy for Beginner Entrepreneurs (BASE), a cash prize for the listeners who presented the best business plans.
What is required for effective training?
Fill out a Google Forms survey at the following link:
Form to complete
– attending classes,
as well as:
– business concept
– motivation
– a desire to start your own business
responsibility
Project Coordinator
Elena Palatovska (mobile phone, Viber, WhatsApp, Telegram: +359 88 2977578)
+359 88 2977578)
The classes are held with the support of the fund “AMERICA FOR BULGARIA”
FREE of charge.
Dear compatriots!
The registration process for the second group at the BASE Business Academy has concluded. Classes will begin on November 11, 2023, at 10:00 AM, located at: 106/108 Tsarigradsko Shosse Blvd, Second Building, 4th floor. All current information, class announcements, and study materials will be posted on our website at the following link: https://ukraine-renovation.com/uk/kurs-dlya-pidpryyemcziv-pochatkivcziv/ and in the corresponding Telegram channel. In the future, we plan to create the next group for individuals who intend to start their business in Bulgaria and aim to acquire new knowledge and engage in interesting discussions with like-minded individuals. Stay tuned for announcements. Olena Palatovska is the project coordinator. For additional information, please contact us via direct message or at +359 88 2977578 (Viber, WhatsApp, Telegram).
"BASE" WEEKLY STUDY PLAN
(training duration in a school day – 3 academy hours)
Week 1:
Entrepreneurship. What is this?
Questions for discussion:
Why should I start my own business?
Where does the key to success lie?
How do I choose a winning idea?
The entrepreneurial process
“at high speed” – from A to Z.
Discovery of favourable entrepreneurial opportunities.
Origin and development of an entrepreneurial idea
Questions for discussion:
Business plan – why, for whom and how to write it.
What is the advantage of my product or service?
What needs does my product or service aim to satisfy?
What else can I offer?
Week 2:
Market research
Questions for discussion:
Are my expectations correct?
Who are my customers?
The ideal client.
Customer behavior map.
What is my message?
Who are my competitors?
Marketing and Advertising
Questions for discussion:
Building my brand.
Marketing plan.
How to advertise the product
or your service?
Digital tools.
Marketing campaign.
Week 3:
Sales
Questions for discussion:
Where is my point of sale?
How do I choose, organise and arrange it?
Lead generation and sales.
Rates and Pricing
Questions for discussion:
What is a good price?
How to define it?
Pricing Tactics and Principles.
Minimum and maximum selling price.
Week 4:
Questions for discussion:
Initial capital required.
Budget to set up the business.
Monthly budget for business.
Operational and fixed costs.
Statement of income and expenses.
Cash flows.
Returnability.
Week 5:
Questions for discussion:
Sales forecasting, reporting and sales analysis.
Profit, profit distribution, profitability.
Resource provision of entrepreneurial activity.
Loans and financing, personal finance.
Making the right financial decisions.
Week 6:
Accounting and taxes
Questions for discussion:
Why is it important to be aware of accounting?
Accounting obligations.
Accounting documents and storage of accounting information.
Wages and social security.
Types of taxes and tax reliefs.
Human Resources
Questions for discussion:
Who are the people I need to run the company, roles and responsibilities, job structure.
Formation and development of the team.
Time management.
Week 7:
Questions for discussion:
Choice of legal form.
Registration, rights and obligations of the company.
Closing, liquidation of a commercial company.
Work with institutions.
Registration and authorization regimes.
Week 8:
Questions for discussion:
Negotiation skills.
Project presentation and defence techniques.
Presentation of projects to funding institutions and potential investors.
Week 9:
Choosing winners.
Награждаване.
What next?
Interviews with our alumni
Oleg Zaim has completed the second session at BASE, achieving the first place with a business plan for a storage-for-rent or personal storage space called “Maza.”
Maria Klimencheko, who graduated from the second cohort of BASE, secured second place with her business project “LakeHome” in the glamping category.
The America for Bulgaria Foundation is a non-governmental, non-political American charitable foundation that collaborates with Bulgarian organizations to strengthen the country’s private sector and democratic institutions.
The foundation arose from the success of the Bulgarian-American Investment Fund (BAIF), which was established in 1991 by the SASH Congress with the assistance of the American Agency for International Development. More information can be found at www.us4bg.org.
The America for Bulgaria Foundation provides funding for the Ukraine Support and Renovation Foundation. The views and statements expressed here are solely those of the Ukraine Support and Renovation Foundation and do not necessarily reflect those of the America for Bulgaria Foundation or its partners.