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The BASE program (https:\/\/baseprogram.bg\/<\/a>) – “Business Academy for budding entrepreneurs”<\/b> – aims to foster a favourable environment for long-term economic development in Bulgaria by encouraging residents of various regions to start or expand their own businesses.<\/p>\n The uniqueness of the program within the “Ukraine Support Renovation Foundation” project lies in this<\/p>\n that the course is focused on training Ukrainians who have received temporary protection in Bulgaria due to the war and want to start or expand their own business in the country where they reside.<\/p>\n – Affirmation of professional values, entrepreneurial spirit and innovative practices in business, civil society, education, science, culture and technology.<\/i><\/p>\n – Support for Ukrainian citizens who have found refuge in Bulgaria due to the war in Ukraine and are trying to integrate into Bulgarian society.<\/i><\/p>\n Ukrainian citizens over the age of 18: managers and specialists in small businesses, individual entrepreneurs, citizens who want to start their own business or work for a successful company, students in secondary vocational or higher education institutions, and school graduates.<\/i><\/p>\n Educational structure – in attendance<\/b>. Classes are held free<\/b> of charge.<\/i><\/p>\n The duration of the course is 12 academic weeks: once a week (4 academic hours).<\/i><\/p>\n provides lectures and practical exercises, trainings on the following aspects:<\/i><\/p>\n \u2013 business modelling and analysis<\/i><\/p>\n \u2013 marketing<\/i><\/p>\n \u2013 legal aspects of business<\/i><\/p>\n – accounting and taxation (details in the link: CURRICULUM<\/b><\/i><\/a>).<\/i><\/p>\n preparation and defense of a business plan for their entrepreneurial idea by the Academy’s participants. The business plan must follow a specific format included in the educational materials that each participant will receive. <\/i><\/p>\n The business plans will be evaluated competitively by an independent and competent jury selected by representatives of the America for Bulgaria fund. The final will feature a public presentation and defence of the works by Academy listeners. The best business plans will win financial awards to use for their business growth.<\/i><\/p>\n A certificate from the Business Academy for Beginner Entrepreneurs (BASE), a cash prize for the listeners who presented the best business plans.<\/i><\/p>\n fill out the survey in Google<\/b> Forms at the following link: Form to fill out<\/b><\/a>.<\/i><\/p>\n – attendance at classes and also: Elena Palatovska (mobile phone, Viber, WhatsApp, Telegram: +359 88 2977578)<\/i><\/p>\n +359 88 2977578)<\/i><\/p>\n The classes are held with the support of the fund “AMERICA FOR BULGARIA”<\/i><\/p>\n FREE of charge.<\/b><\/i><\/p>\n The registration process for the second group of the BASE business academy has concluded. Classes start on November 11, 2023, at 10:00 AM at the address: Tsarigradsko Shosse Blvd. 106\/108, Second Building, 4th floor. All current information, class announcements, and educational materials will be published on our website at the following link: https:\/\/ukraine-renovation.com\/uk\/kurs-dlya-pidpryyemcziv-pochatkivcziv\/ and in the corresponding Telegram channel. In the future, we plan to create another group for those looking to start their own business in Bulgaria and seeking new knowledge and interesting interactions with like-minded individuals. Stay tuned for announcements. Olena Palatovska is the project coordinator. For additional information, please contact us via direct message or at +359 88 2977578 (Viber, WhatsApp, Telegram).<\/p>\n \t\t\t\t\t \t\tDuration of training on a teaching day \u2013 4 academic hours.<\/strong><\/p>\n Week 1:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tEntrepreneurship. What is this?<\/a><\/p>\n Communicative training „Let’s Get to Know Each Other!“.<\/strong><\/p>\n Questions for discussion:<\/em><\/p>\n Why should I start my own business?<\/p>\n Where does the key to success lie?<\/p>\n How do I choose a winning idea?<\/p>\n The entrepreneurial process „at a fast pace“ \u2013 from A to Z.<\/p>\n Discovery of favourable entrepreneurial opportunities.<\/p>\n Week 2:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tBirth and development of the entrepreneurial idea.<\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Business plan – why, for whom and how to write it.<\/p>\n What is the advantage of my product or service?<\/p>\n What needs does my product or service aim to satisfy?<\/p>\n What else can I offer?<\/p>\n Week 3:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tMarket research<\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Are my expectations correct?<\/p>\n Who are my customers?<\/p>\n The ideal client.<\/p>\n Customer behavior map.<\/p>\n What is my message?<\/p>\n Who are my competitors?<\/p>\n Week 4:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tMarketing and Advertising<\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Building my brand.<\/p>\n Marketing plan.<\/p>\n How to market your product or service?<\/p>\n Digital tools.<\/p>\n Marketing campaign.<\/p>\n Week 5:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tWriting and preparation for the defense of a business plan. <\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Business plan: why, for whom, and how it is written.<\/p>\n The procedure for defending a business plan at BASE Academy.<\/p>\n Working on the text of the plan.<\/p>\n Techniques for presenting and defending the project.<\/p>\n Rhetorical training.<\/p>\n Week 6:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tSales <\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Where is my point of sale?<\/p>\n How do I choose, organise and arrange it?<\/p>\n Lead generation and sales.<\/p>\n Week 7:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tRates and Pricing<\/a><\/p>\n Questions for discussion:<\/em><\/p>\n What is a good price?<\/p>\n How to define it?<\/p>\n Pricing Tactics and Principles.<\/p>\n Minimum and maximum selling price.<\/p>\n Week 8:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t1st training day (12.12.2024, 10:00) Financial planning for the business. <\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Initial capital required.<\/p>\n Budget to set up the business.<\/p>\n Monthly budget for business.<\/p>\n Operational and fixed costs.<\/p>\n Statement of income and expenses.<\/p>\n Cash flows.<\/p>\n Returnability.<\/p>\n Sales forecasting, reporting and sales analysis.<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t2nd training day (online meeting) Financial planning for the business (working with spreadsheets). <\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Profit, profit distribution, profitability.<\/p>\n Resource provision of entrepreneurial activity.<\/p>\n Loans and financing, personal finance.<\/p>\n Making the right financial decisions.<\/p>\n Week 9:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tCompany accounting and taxes. <\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Why is it important to be aware of accounting?<\/p>\n Accounting obligations.<\/p>\n Accounting obligations.<\/p>\n Accounting documents and storage of accounting information.<\/p>\n Wages and social security.<\/p>\n Types of taxes and tax reliefs.<\/p>\n Week 10:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tLegal aspects. <\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Choice of legal form.<\/p>\n Registration, rights and obligations of the company.<\/p>\n Closing, liquidation of a commercial company.<\/p>\n Work with institutions.<\/p>\n Registration and authorization regimes.<\/p>\n Week 11:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tHuman Resources<\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Who are the people I need to run the company, roles and responsibilities, job structure.<\/p>\n Formation and development of the team.<\/p>\n Time management.<\/p>\n Week 12:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tPresentation skills<\/a><\/p>\n Questions for discussion:<\/em><\/p>\n Negotiation skills.<\/p>\n Project presentation and defence techniques.<\/p>\n Presentation of projects to funding institutions and potential investors.<\/p>\n Individual consultations.<\/p>\n Week 13:<\/p>\n \t\t\t\t\t\t\t\t\t\t\t\tPresentation and defence of business plans before a jury of experts<\/a><\/p>\n Choosing winners.<\/p>\n Awarding.<\/p>\n What next?<\/p>\nMISSION<\/h3>\n
Who can take part in the program:<\/h3>\n
Form and time required for training<\/h3>\n
Curriculum<\/h3>\n
The goal of BASE training<\/h3>\n
Business plan protection<\/h3>\n
Final document and award<\/h3>\n
What is required for effective training?<\/h3>\n
– business idea
– motivation
– desire to start your own business
– responsibility<\/i><\/p>\nProject Coordinator<\/h3>\n
\n\t\t\t\t\t\tDear compatriots!\t\t\t\t\t<\/h2>\n
\n\t\t\t\t\t\tBASE tutorial\t\t\t\t\t<\/a><\/p>\n“BASE” WEEKLY STUDY PLAN<\/h2>\n